> ## Documentation Index
> Fetch the complete documentation index at: https://onlytraffic.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Traffic Quality

> How OnlyTraffic evaluates and maintains traffic quality: contractor qualification, metrics monitored, complaint handling, and quality levels.

OnlyTraffic maintains a multi-stage quality pipeline to ensure our contractors (marketers) deliver real, engaged subscribers. Here's how it works.

## Contractor Qualification

All contractors have access to CPL from the start, but we continuously and rigorously evaluate their performance:

<Steps>
  <Step title="Quality monitoring">
    From day one, the platform tracks every contractor's key metrics: conversion to chats, subscriber engagement, profitability (ROMI), and delivery consistency.
  </Step>

  <Step title="Ongoing review">
    The platform analyzes performance across all orders. Contractors who deliver quality traffic build their reputation and level — those who don't are reviewed and may lose access.
  </Step>

  <Step title="Level progression">
    Contractors earn level badges (Base → Pro → Expert) based on their track record. Higher levels mean more trust and better offer visibility.
  </Step>
</Steps>

## Metrics We Monitor

The platform continuously tracks several quality indicators:

| Metric                   | Why It Matters                                                          |
| ------------------------ | ----------------------------------------------------------------------- |
| **Conversion to chat**   | Fans who start a conversation are more likely to spend money            |
| **Profitability (ROMI)** | Measures whether the traffic is worth the cost for clients              |
| **Delivery speed**       | Consistent, timely delivery signals reliable traffic sources            |
| **Completion rate**      | Contractors who fill orders in full demonstrate capacity and commitment |
| **Complaint rate**       | Multiple complaints from different clients trigger review               |

## Contractor Levels

Our contractors earn level badges based on their track record:

| Level      | What It Means                                                        |
| ---------- | -------------------------------------------------------------------- |
| **Base**   | Meets minimum quality standards. Active on the platform.             |
| **Pro**    | Consistent delivery, good ROMI, reliable track record                |
| **Expert** | Top-tier contractor with exceptional metrics across multiple clients |

Higher-level contractors appear higher in the [offer ranking](/offer-ranking) and generally command higher prices — but also deliver higher-quality traffic.

## Complaint Handling

If you experience issues with traffic quality:

1. Report the issue to your account manager
2. We review the contractor's metrics and delivery data
3. If complaints come from multiple clients, the offer is closed for review
4. Depending on severity, the contractor may be warned, temporarily suspended, or permanently removed from CPL

<Info>Draw conclusions based on a meaningful sample size — at least 1,000 fans from a single offer. Small orders can have high variance that doesn't reflect actual quality.</Info>

## Closure Conditions

A CPL offer may be closed if:

* Consistent low conversion to chats across multiple clients
* ROMI significantly below expected for the given price, reported by multiple clients
* Failure to complete orders within agreed timelines
* Pattern of complaints about traffic quality
* Violation of platform rules (fake subscribers, bot traffic, etc.)