> ## Documentation Index
> Fetch the complete documentation index at: https://onlytraffic.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# CPL Overview

> Everything about the CPL format on OnlyTraffic. Create offers, set guarantees, track orders, and integrate with external trackers.

CPL (Cost Per Lead) is a format where clients pay you a **fixed price for each new subscriber** you deliver. You create offers, clients place orders, and you get paid as fans are delivered.

<CardGroup cols={2}>
  <Card title="CPL Requirements" icon="clipboard-check" href="/partners/cpl-format-requirements">
    Rules, campaign types, and quality expectations
  </Card>

  <Card title="Create an Offer" icon="plus" href="/partners/create-onlyfans-offer">
    Step-by-step guide to setting up your offer
  </Card>

  <Card title="Guarantees" icon="shield-check" href="/partners/guaranteed-offers">
    Delivery speed commitments that help you get more orders
  </Card>

  <Card title="Offer Ranking" icon="ranking-star" href="/partners/offer-ranking">
    How offers are sorted and what influences your position
  </Card>

  <Card title="Payment" icon="credit-card" href="/partners/order-payment-timing">
    Order lifecycle, payment timing, and how fans are counted
  </Card>

  <Card title="Track Progress" icon="chart-mixed" href="/partners/track-order-progress">
    Monitor orders, stats, and campaign performance
  </Card>

  <Card title="Tracking Links" icon="link" href="/partners/tracking-links">
    OT Tracking Links with click\_id and external tracker integration
  </Card>

  <Card title="Postbacks" icon="webhook" href="/partners/postbacks">
    Real-time HTTP notifications for conversions and events
  </Card>
</CardGroup>