Partner (Marketer): Alexxx01
OFTV or OnlyFans TV is a video hosting platform where users can freely and without restrictions watch content creators' videos. Essentially, it's a separate platform, but it belongs to OnlyFans. It was created to improve the platform's reputation and showcase that, besides adult models, there are also athletes, chefs, and travelers.
The platform is designed so that visitors can easily and quickly reach the creator's page and subscribe. Therefore, it would be foolish to overlook such a "hot" traffic source.
In this case study, we will explain the challenges of working with OFTV, what to be prepared for before starting, and demonstrate how we earned $16,800 via RevShare from 13,743 fans on OnlyTraffic.
How to Start Publishing Videos on OFTV: Platform Requirements
The platform's creators have thought everything through to the smallest detail to ensure that no one breaks the rules and viewers don’t encounter even a hint of erotica in the videos. Only OnlyFans page owners can publish videos, so the page itself must also meet the requirements.
All of this is strictly checked by moderators manually. If you manage your channel incorrectly, it will simply be blocked, and all your work will end there. OFTV does not have an internal recommendation system, and the traffic your video receives after publication is determined solely by the moderator.
There should be no obvious clickbait or sexualization. OFTV positions itself as a platform for useful, entertaining, and educational content. However, you can play on the edge: for example, appearing in swimsuits is allowed, but the script must be appropriate and justify the setting. The clothing must not be too revealing: no deep necklines, mini skirts, see-through dresses, or anything similar.
During the interview, moderators explain that ideally, you should publish four videos per month, but two is also acceptable. The main thing is that the videos are high-quality and engaging. Otherwise, you may lose their loyalty, and with it, the traffic.
Here are the most important recommendations that should definitely not be ignored:
- The video quality must be at least 1080p, filmed horizontally in a 16:9 aspect ratio, and be at least two minutes long.
- The video should have a clear beginning, middle, and end, and be valuable for viewers.
- It is important to have good sound quality and avoid copyrighted music.
- Advertising in the video is not encouraged, and such videos can simply be rejected.
- Other people appearing in the video must be tagged, and they must not be under 18 years old.
- Registering a page is not difficult as long as you follow the platform’s regulations and recommendations. However, it is crucial that the page linked to the OFTV channel does not contain erotica or nudity. You can read more about the rules here.
You can’t view channel analytics anymore — this feature was recently removed. However, if your video gets recommended, you will definitely notice it from the influx of subscribers to your OnlyFans page. When a user opens a video, they see a large “Subscribe” button next to it, along with two duplicate hyperlinks in the descriptions.
Filming Process and Work Formats
When a model approaches us, we offer two work options: remote filming or shooting in our professional studios. Both options have their own pros and cons.
Regardless of the format, we always send the model a brief to gather information about their characteristics, interests, skills, and backstory. This brief is filled out either by the model themselves or by the agency owner they are working with.
After that, we agree on where and how the shoot will take place. If the model chooses to work independently, we provide them with guidelines containing information about the necessary equipment for filming, how to properly use it, and training materials for the person doing the filming. The entire process is also guided by a scriptwriter and a director. Usually, we allocate 3 hours for such a shoot, but we can extend the time if needed.
If we are doing the filming, all the model needs to do is arrive at the studio on time. We already have all the necessary equipment: good lighting, sound, stabilizers, and professional cameras. The director and the filming crew analyze the location and prepare a storyboard for themselves or the model — every action and shot is included in the script. Studio filming usually takes about an hour.
At the end, the recorded material is handed over for editing, a cover and descriptions are created, and then the finished video is uploaded to OFTV. Here is an example of a professional shoot, and here is one done by the model herself.
The competition on the platform is constantly growing, so it is very important to create original and high-quality content. Special attention should also be given to the channel’s first release on the platform.
Of course, there are also challenges in our work. For example, if a model is not prepared for the shoot: didn't read the script or didn't complete the supporting tasks. Additionally, if the technical guidelines for equipment are not followed, there can be issues with quality, sound, or lighting. Problems also arise when the model and operator decide to do things their own way instead of following the pre-planned script. It becomes difficult to ensure quality, although we put in every effort to improve such material during editing.
In general, the creation of the video involves a scriptwriter, director, cameraman, sound engineer, and me — the owner who oversees all processes.
If the shoot takes place in a studio, we also incur additional costs for purchasing props and assembling the team. This may include food, drinks, sports equipment, and other items needed if something is missing. It all depends on the script, but the cost is usually within $100.
For convenience, we have several filming studios in three countries: Ukraine, Poland, and Argentina.
Results
We mostly work in a RevShare format, where the model pays a percentage of the fans who subscribed to their page from our traffic.
On average, 50 to 150 fans per day arrive on a model’s page, but there are unique cases where a video gets recommended. When this happens, the influx can be massive: from 5,000 to 10,000 subscribers from a single video.
The revenue from OFTV traffic heavily depends on processing: it needs to be well-organized and professionally managed 24/7. Subscribers from this source are very loyal: they can be engaged through quick sales and building long-term virtual relationships. The traffic quality is excellent: more than 40% conversion into dialogue and around 50% of users make transactions.
Since it’s impossible to attach a specific link to track subscriber inflow from OFTV, such campaigns are monitored based on the start date of the work.
Throughout our entire campaign, we brought 13,743 fans to OnlyTraffic, of which 940 were paying users who spent $67,198 on the model. Our earnings from this amounted to $16,800.
Usually, models for collaboration are suggested to me by OnlyTraffic managers. Alternatively, I bring them in myself due to the convenience of working with the platform and tracking various metrics. You can contact the manager here.