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A creative belongs to the promoted model. When a pool promotes the model on a publisher’s page, one of the model’s active creatives of that format is used. Less used creatives go first, so the variants rotate on their own.

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Creative formats

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Text: your own or AI

For posts, Mass DM and bio you can turn on “Generate a unique text every time” instead of a fixed text:
  • every publication gets a fresh text, no two are the same;
  • keywords set the model’s vibe, for example cute, playful;
  • “Generate examples” shows 3 variants before saving, and any of them can become the fixed text.

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Photos

  • Recent uploads: when you create a story or a post, the strip shows the model’s recent photos. A click attaches a photo without uploading it again.
  • Order: in posts and Mass DM drag photos in the strip, the first one goes out first. The order can change later, even after the creative was used.
“Create an ad campaign for better tracking (if access is available)” is on by default:
  • Regular link: an OnlyFans campaign such as onlyfans.com/model/cNNN, counts every click.
  • Trial link: a free trial for 1 day to 1 year. Paid pages only.
  • The campaign counts clicks, subscribers and their revenue. Every creative has its own link in a pool, so conversion can be compared between creatives.
  • No access to create a campaign: the publication still goes out, with a profile link.
Once a creative has a tracking link, tracking cannot be switched off: its results live on that link. For publications without tracking, create a new creative.

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Creative results

Sort by CR, usage or views to find the best creatives. How story fans are counted is on the Placements page.

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Reading the list

Creatives list: usage, clicks, subscribers, CR and revenue

Sample data: the creatives list grouped by model

  1. Toolbar: search, model, Filters (format and status), grouping by model and sorting; newest first by default.
  2. Model totals in the group header: views, clicks, subscribers with the weighted CR of creatives with a link, and subscribers via stories.
  3. “Used”: how many times the creative went out. A click opens the placements log filtered to it.
  4. Green CR: the link has 30+ clicks, the number is reliable.
  5. Grey CR: fewer than 30 clicks, the data is still thin. Here a new creative with an AI text.
  6. “N links”: every tracking link of the creative, one per pool: posts, period, clicks, subscribers, CR and revenue.
  7. Story: fans by story view and their revenue instead of clicks.
First come creatives whose link has at least 30 clicks: their CR is green and already says something about quality. Then creatives with fewer clicks: CR is grey, the data is still thin. Last come formats without a link (story, bio) with their views; stories add fans by story view.