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A pool is one cross-promo campaign: hosts (pages that publish) promote targets (models being promoted) in the formats you enable. One pool can mix all four formats, and the same model can be both a host and a target.

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Schedule

  • Start and end dates: presets for a week, two weeks, a month (default), three months, or Never to run until stopped manually.
  • Past the end date the pool completes automatically. Editing a non-archived pool reactivates it.
  • Statuses: Active, Inactive (paused or completed) and Archive (terminal).

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Per-format Settings

Repeat interval (default 3 days) prevents the same target from appearing on the same host in the same format too often. It is counted per pool.

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Rotation and Priority

  • Equal: every target gets roughly the same share of mentions.
  • Priority: drag targets into order; higher rows get placements first. Each row shows the model’s price, subscribers, top-performer score and a per-format mention forecast.
Before launching, the form shows an estimate of total mentions per target for the campaign window (or per month for endless pools).